.College Landing Page Content

CONTENTS

●	Tagline
●	Website
●	About .College
●	Overview
●	Launch Details
●	Newsletter Content
○	Sunrise and Landrush combined announcement
○	Sunrise announcement
○	Landrush announcement
●	Additional resources 
○	.College marketing material can be downloaded at nic.college/files
○	.College registry contact: Registrar Support, hello@gen.xyz

TAGLINE
For a common purpose®

WEBSITE
http://www.go.college 

ABOUT .COLLEGE

.College is an unrestricted, generic platform for people and organizations of all types to come together for a common purpose and common future. 

.College offers businesses, institutions, and the communities around them, a safe and reputable namespace to share knowledge and drive innovation.

For a limited time, first-year’s registration fees are waived for trademark holders during the Sunrise, and eligible educational institutions and affiliated entities during the Landrush.

OVERVIEW

As a reputable generic namespace, .College opens doors for individuals, institutions, and businesses of all sizes to expand their online presence and global reach.

Leverage your .College domain for versatile uses:

Site type	Example domains	Benefits	
Recruitment portals	NYCinternships.College
TechJobs.College	Attract and recruit college students to your organization	
Human resources, training, & development	LeadershipTraining.College
TeamBuilding.College	Strengthen your brand’s mission and culture through specialized employee portals	
Product how-to’s & workshops	HomeImprovement.College
AcroYoga.College	Build brand loyalty with product articles, how-to’s, best practices, and testimonials	
Marketing & branding	SportsNews.College
DegreeRankings.College	Brand your domain for immediate recognition as a college-related site	
Universities & colleges	BostonEngineering.College
BostonResearch.College BostonAthletics.College	Host an unlimited number of sites to serve different departments and facilities	
Unaccredited schools & online education	LearnSpanish.College
OnlineMathCourses.College	Establish a global web presence on a reputable domain platform	
Test preparation, tutoring, & other services	StandardizedTestPrep.College
ChicagoTutoring.College	Promote student services using brandable domains with a clear purpose	
Individuals & campus organizations	ProfessorSmith.College
PiThetaBeta.College	Showcase your expertise, research, resume, or C.V. on an authoritative .College domain	

LAUNCH TIMELINE

Sunrise Period | For brands
March 17 (14:00 UTC) - April 17 (13:59 UTC)
First-year fees: FREE

●	Brands registered in the Trademark Clearinghouse (TMCH) may redeem their free exact-match .College domains on a first-come, first-served basis
●	Trademark variations, keywords, and other brand-related domains can be priority registered during the public Early Access Period

Landrush Period | For educational institutions and affiliated entities
April 20 (14:00 UTC) - September 22 (13:00 UTC)
First-year fees: FREE

●	Eligible educational institutions and affiliated entities may redeem an unlimited number of .College domains on a first-come, first-served basis
●	Domains registered during the Landrush do not have to match existing domain names
●	The .College registry will validate each application on a case-by-case basis

Early Access Period | For general public priority registration
September 22 (14:00 UTC) - 29 (13:59 UTC)
Price: Varies by day

●	Get early access to .College domains to secure your top choice names
●	Businesses, individuals, and ALL other types of registrants can register an unlimited number of available .College domain names on a first-come, first-served basis in the public Early Access Period
●	Tiered pricing - see pricing table for more details 

General Availability
September 29 (14:00 UTC)
Price: $60 MSRP

●	Global general availability of .College domains
●	All available names can be registered on a first-come, first-served basis by any business, institution, community, or individual, without restrictions

NEWSLETTER CONTENT

SR/LR Combined Announcement
Subject: .College Domains Now Available for FREE

Secure FREE .College domains for your organization for a limited time

For brands | March 17 (14:00 UTC) - April 17 (13:59 UTC)
For a limited time, trademark-holders can secure their exact-match .College domains on a first-come, first-served basis before it becomes available to the general public.

For educational institutions | April 20 (14:00 UTC) - September 22 (13:00 UTC)
Eligible educational institutions and affiliated entities may redeem an unlimited number of .College domains on a first-come, first-served basis.

[CTA button | Get Your FREE .College Domains Now]

About .College
.College offers businesses, institutions, and the communities around them, a safe and reputable namespace to share knowledge and drive innovation.

Standout with the first .College websites
.College domains will be immediately awarded upon registration and can be leveraged as:
●	Recruitment portals
●	Human resources, training, & developments sites
●	Product how-to’s & workshops
●	Marketing & branding
●	Universities & colleges pages
●	Individuals & campus organizations sites

Sunrise Announcement
Subject: .College Domains Now Available - FREE Sunrise Period

.College domains FREE for trademark holders!
Register your marks today. Offer ends April 17 (13:59 UTC).
Trademark holders, take advantage of your exclusive registration period and secure your exact-match .College domains on a first-come, first-served basis before it becomes available to the general public.

[CTA button | Get Your .College Domains Now]

About .College
.College offers businesses, institutions, and the communities around them, a safe and reputable namespace to share knowledge and drive innovation.

Standout with the first .College websites
.College domains will be immediately awarded upon registration and can be leveraged as: 
●	Recruitment portals
●	Human resources, training, & development sites
●	Product how-to’s & workshops
●	Marketing & branding

Landrush Announcement
Subject: .College Domains FREE for Educational Institutions

.College domains FREE for educational institutions!
Register any available names today. Offer ends September 22 (13:00 UTC).
For a limited time, eligible educational institutions and affiliated entities may redeem an unlimited number of .College domains on a first-come, first-served basis between April 20 - September 22.

[CTA button | Get Your .College Domains Now]

About .College
.College offers businesses, institutions, and the communities around them, a safe and reputable namespace to share knowledge and drive innovation.

Standout with the first .College websites
.College domains will be immediately awarded upon registration and can be leveraged as: 
●	University & college pages
●	Individual & campus organization sites
●	Athletic & academic events